אל על | אטמוספירה

supporters who filled the stands with blue and white, cheering for the Israeli athletes who brought immense pride to all of us. The 29 photographs featured in the exhibition document the athletes of the Israeli team, as well as dancers Orel Kalaf and Tomer Margalit , who performed at the opening ceremony of the Paris Games while seated in wheelchairs. Alongside these striking images, some nearly life-sized, visitors can engage in an interactive, family friendly experience, including quizzes and original activities via barcode scanning. The exhibition also highlights the athletes’ incredible international achievements, serving as a powerful source of inspiration, especially meaningful during these times. The exhibition will be displayed at the 'Aba Hillel' light rail station in Ramat Gan until the end of December 2025, during all operating hours of the light rail.

The Paralympic athletes at the exhibition I Photo: Nadav Holtzman

We Are the Hope – A Tribute Exhibition to the Israeli Paralympic Delegation at the Paris 2024 Games

Tevel, the operator of the Red Line of the Tel Aviv light rail, in collaboration with the Israeli Paralympic Committee, has inaugurated a new and moving exhibition at the 'Aba Hillel' station on the Red Line of the Tel Aviv Light Rail system. The exhibition showcases the

story of the inspiring Israeli athletes who represented Israel at the Paris 2024 Paralympic Games. As a reminder, EL AL was the official carrier for the Israeli Paralympic team, accompanied by the "EL AL Spirit Team", a group of passionate

A Stage for Local Produce: EL AL at the IMTM International Tourism Exhibition

Once again this year, EL AL participated in IMTM – Israel's leading international tourism trade fair and the flagship event of the Israeli travel industry – held last month in Tel Aviv. For this year’s exhibition, EL AL chose to spotlight local Israeli production, showcasing Blue-and-White goods through a specially designed booth titled EL AL MARKET. The booth featured a tasting counter with signature Israeli delicacies provided by three unique local partners: Jacobs Dairy Farm, Beit Yitzhak Natural Products, and MYJOOL Date Growers. These boutique producers supply EL AL year-round with artisanal cheeses, natural jams, and premium Medjool dates—products enjoyed by EL AL passengers both

in-flight and in airport lounges. The concept reflects EL AL’s commitment to strengthening the Israeli economy and its belief that resilience and sustainability begin at home—with locally sourced goods and an authentic connection between sky and soil. Adjacent to EL AL’s booth, its subsidiary Sundor, showcased new and trending destinations for Summer 2025, placing special emphasis on Albania—the Balkan gem with three weekly flights—and popular Greek islands including Mykonos, Santorini, Kefalonia, Lefkada, Crete, Rhodes, and Thessaloniki. Visitors to the booth enjoyed handcrafted popsicles symbolizing the uniqueness of these emerging summer hotspots.

EL AL and Sundor at The IMTM International Tourism Exhibition I Photo: Ofri Barnea

45

ATMOSPHERE JUNE 2025