אל על | אטמוספירה

In-flight I Issue 284 I AUGUST 2024

Publisher

Editor-in-Chief Nava Marton Production Manager Liat Mofaz Milchan Art Director Amram Pikarsky / Studio Liat Rosenzwieg Design Shiri Atzmon Cover Photo Guy Kusi & Yariv Fein Images ASAP Creative VP of Marketing, Trade and Sales Yaniv Ofir Business Development Manager Alon Fox Senior Sales Manager Liad Elhadad

Dizengoff Square I Photo: Guy Yehieli

Editor’s Letter

The Paris Paralympic Games will open at the end of the month. On our cover you’ll have already met three Israeli athletes, members of the Israel Paralympic Delegation: Amir Levi (badminton), Amit Hasdai (hand cycling), and Lihi Ben David (goalball). Every Paralympian carries a story fortitude and recovery following a life-changing injury, and each one is an example of true grit and determination. This year, the Games are being held as the war still rages, and the Israeli delegation will be mustering all that willpower to represent the nation with pride and resolve in the face of the booing and violence expressed against Israel whenever an Israeli is representing his country abroad. To mark its support to the Paralympian delegation, of which it is the official carrier, EL AL launched an incredible media campaign last month to inspire people to come and be part of its “Spirit Team” – a delegation of citizen

cheerleaders the airline is flying to Paris to support the Israeli athletes at the competition events. You can read about Levi, Hasdai, and Ben David, as well as about other members of the delegation on page 24. For those of you on their way to a summer vacation in Israel, we’ve got you covered with the lowdown on what to see and do in Tel Aviv, the city that never ceases to surprise and renew itself. Also this month: a taste of some of the best places in Israel to enjoy Greek cuisine, a look at five interior design books, travel tips and recommendations, and more. And of course, the fight for the release of the hostages in Gaza is very much at the forefront of our minds. I wish you a pleasant read and a peaceful flight, as we hope for good news. Nava Marton

Head of Inflight Entertainment & Connectivity Tal Kalderon Talkal@elal.co.il

For information regarding advertising opportunities Please contact

Mr. Liad Elhadad at TEL: 052-3449838 Liad_e@rge.co.il

Traveler’s Prayer May it be Thy will, Lord of Heaven and Earth, to lead us to peace and safety, to fly us in peace and safety to our desired destination, to find life, joy, and peace. Guard and watch us, we who fly the air pathways, cross the seas, and travel overland routes. Make firm the hands that guide the steering and sustain their spirit, so that they may lead us in peace and safety. For in You alone is our shelter from now unto eternity. The Lord bless thee, keep thee, the Lord make His face shine upon thee, and be gracious unto thee, the Lord turns His face unto thee, and gives thee peace. Amen.

Atmosphere Magazine is published monthly by RGE and LDI. Materials in this publication may not be reproduced in any form without permission. The opinions expressed in this magazine reflect those of the writers only, and not EL AL Airlines. The publisher and / or EL AL are not responsible for advertising content.

3

ATMOSPHERE AUGUST 2024

Made with FlippingBook flipbook maker