אל על | אטמוספירה
In-flight I Issue 272 I July 2023
Publisher
Editor-in-Chief Nava Marton Production Manager Liat Mofaz Milchan Copy Editor Rachel Segal English Translator Leiah Jaffe Art Director Amram Pikarsky / Studio Liat Rosenzwieg Design Shiri Atzmon Cover Photo and Images ASAP Creative VP of Marketing, Trade and Sales Yaniv Ofir Business Development Manager Alon Fox Senior Sales Manager Ofer Stessel
Park Timna I Photo: Roni Balachsan
Editor’s Letter
The expression “summer vacation” for most people conjures images of fun during days awash with sunshine on beaches with white sand and turquoise waters. Eilat, Israel’s most lively southern vacation destination, present all this and more. But, if you are driving there, you will find many more fun attrations on the way - along the Southern Arava - heading towards Eilat (Rt. 90). Nature trails, agricultural tourism, kibbutz tours, joyous festivals and culinary are some of the experiences waiting for you there. If you sleep at one of the area’s kibbutzim or at the beautiful Timna Park, you can also enjoy a nighttime experience, between sunset and sunrise, when the temperature dives, including stargazing, sunset tours, sunrise tours and more. If you prefer air-conditioned spaces,
to start your day. After a successful tour in the US last year, beloved Israeli singer Hanan Ben Ari will return for a series of concerts starting on November 12 in New York, Miami and Los Angeles. Ben Ari, recently chosen to be the presenter for EL AL, released a new album, his fourth. If you’re in Israel during August, you can see him in his newly staged concert, scheduled for August (1 st - 3 rd ) in Tel Aviv. In a special interview, he discusses his thoughts about releasing an album in the digital age and his beloved connection with his diverse audience in Israel and abroad. Also in this issue, like every month, you’ll find a wealth of articles and various guides: the cool new items you need for your next vacation, five surprising ways to practice Zen, the most beautiful dress styles and more. Have a nice flight, enjoy the reading, and have a happy summer! Nava Marton
Head of Inflight Entertainment & Connectivity Tal Kalderon Talkal@elal.co.il
you’ll find here recommendations for different events, exhibits and
Atmosphere Magazine is published monthly by RGE and LDI. Materials in this publication may not be reproduced in any form without permission. The opinions expressed in this magazine reflect those of the writers only, and not EL AL Airlines. The publisher and / or EL AL are not responsible for advertising content. For information regarding advertising opportunities Please contact Mr. Ofer Stessel at Tel: 052-8000618 Ofer_s@rge.co.il
performances occurring this month, as well as suggestions for some of the best brunches in Tel Aviv - always a fun way
Traveler’s Prayer May it be Thy will, Lord of Heaven and Earth, to lead us to peace and safety, to fly us in peace and safety to our desired destination, to find life, joy, and peace. Guard and watch us, we who fly the air pathways, cross the seas, and travel overland routes. Make firm the hands that guide the steering and sustain their spirit, so that they may lead us in peace and safety. For in You alone is our shelter from now unto eternity. The Lord bless thee, keep thee, the Lord make His face shine upon thee, and be gracious unto thee, the Lord turns His face unto thee, and gives thee peace. Amen.
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ATMOSPHERE JULY 2023
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