EL AL | Atmosphere

In-flight I Issue 268 I March 2023

Publisher

Editor-in-Chief Nava Marton Production Manager Liat Mofaz Milchan English Translator and Copy Editor Gallia Bronowski Art Director Amram Pikarsky / Studio Liat Rosenzwieg Design Shiri Atzmon Cover Photo and Images ASAP Creative VP of Marketing, Trade and Sales Yaniv Ofir Business Development Manager Alon Fox Senior Sales Manager Ofer Stessel

Editor’s Letter “Oh, the places you’ll go! There is fun to be done!” (Dr. Seuss) EL AL keeps on renewing and improving – this time adding two new direct destinations to its portfolio. The first is Tokyo – generating infinite excitement, as Japan is one the most inspiring and alluring countries in the world. The second is Dublin, the capital of Ireland and another highly coveted destination. The travel industry in Israel is by no means resting on its laurels either: this month, in parallel with the Dead Sea Pioneer Settlers’ March, many wonderful trek trails usually closed off, will be opening to the public, notably in the Land of the Monasteries and Beit HaArava. The march this year also symbolizes the post-pandemic reawakening of the

Dead Sea region as a whole - with its new seaside promenade, sailing tours, and more. It’s also a great opportunity to rediscover one of the most fascinating and beautiful places in Israel, while supporting its development and preservation. In addition, in honor of International Women’s Day on March 8 th , this issue includes an interview with incredible solo-traveler Esty Segal, a cancer survivor and leg-amputee. Also this month: a look into the new dance shows by the Israeli dance companies making their mark on international stages, a glimpse into the world of contemporary Israeli food, and many more sections and columns about the month’s cultural goings-on, in Israel and the world. I wish you all a pleasant read and a peaceful flight, Nava Marton

Head Of Inflight Entertainment & Connectivity Tal Kalderon Talkal@elal.co.il

Atmosphere Magazine is published monthly by RGE and LDI. Materials in this publication may not be reproduced in any form without permission. The opinions expressed in this magazine reflect those of the writers only, and not EL AL Airlines. The publisher and / or EL AL are not responsible for advertising content. For information regarding advertising opportunities Please contact Mr. Ofer Stessel at Tel: 052-8000618 Ofer_s@rge.co.il

Traveler’s Prayer May it be Thy will, Lord of Heaven and Earth, to lead us to peace and safety, to fly us in peace and safety to our desired destination, to find life, joy, and peace. Guard and watch us, we who fly the air pathways, cross the seas, and travel overland routes. Make firm the hands that guide the steering and sustain their spirit, so that they may lead us in peace and safety. For in You alone is our shelter from now unto eternity. The Lord bless thee, keep thee, the Lord make His face shine upon thee, and be gracious unto thee, the Lord turns His face unto thee, and gives thee peace. Amen.

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ATMOSPHERE MARCH 2023