Ministry of Economy and Industry | Directorate General of Labor

ANNUAL SUMMARY REPORT 2021

• 198,777 people viewed the Facebook page of the Commissioner's Unit this year.

• 28 posts gained more than 10,000 views. The leading post reached 40,000 views!

• 81 percent of the traffic on the Facebook page is of women and 19 percent of men.

Diagram 13 | Distribution of Clicks on Links Appearing in Posts

40

35

30

25

20

36

30

15

22

10

13

5

0

Less than 100

Between 100-500

Between 500-1000

Over 1000

No. of posts

• This diagram presents the distribution of the number of clicks on links appearing in Facebook posts. This is an important metric because clicking on a link indicates a desire to delve deeper into the post's content and receive further information. As can be seen, more than 100 people clicked on the link in most posts and a significant proportion of them gained more than 1,000 clicks! The leading post reached 11,000 clicks and there were seven more posts that attracted more than 5,000. • Diagram 14 presents the ratio of viewers on the Unit's Facebook page from different countries. The diagram shows that the largest number of views was from Israel as most of the foreign workers view the page when they are in Israel. However, the diagram shows that the Facebook page is also viewed in other countries. Even the smaller percentages of views in other different countries reach hundreds of views in each country, with almost 200 thousand people in total viewing the page.

Diagram 14 | Ratio of Clicks on the Unit's Facebook Page FromDifferent Countries

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